OVERVIEW
The Teacher Preview Campaign is held twice a year at the beginning of every season.
It is an opportunity for faculty and volunteers to preview all the fair products as well as share and learn new ideas to increase independent reading.
It is an opportunity for faculty and volunteers to preview all the fair products as well as share and learn new ideas to increase independent reading.
APPROACH
During the project kick-off, I was told that the design used had to work well on multiple components; a poster, shelf-talker and book blurb sleeves. As oppose to most Book Fair projects, which are geared towards kids, the audience in this case are school faculty and volunteers. The design had to be engaging, attractive and preferably use colors that can be switched around to differentiate K-6, K-8, and middle school fairs as seen below with the Book Blurb Sleeves.
